Pearl, founded in 2010, is a partnership of broadcast companies with a shared interest in exploring forward-looking opportunities, including innovative ways of promoting local TV content and developing digital media and wireless platforms for the broadcast industry.

Pearl member companies reach two-thirds of the U.S. population with their stations and collectively book nearly $4 billion in annual advertising revenue. Pearl’s membership, comprising 170 network-affiliated TV stations, consists of Cox Media Group, the E.W. Scripps Company, Gannett Co. Inc., HearstTelevision Inc., Media General Inc., Meredith Local Media Group, Post-Newsweek Stations Inc. and Raycom Media.

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