Washington, D.C – April 4, 2017 – An on-air test is now underway of new digital broadcasting technology that will help broadcasters tailor content to viewers and better measure audience activity. The test is a collaboration between the Pearl TV business alliance, FOX,...
Washington, D.C. – February 2, 2017 — Pearl TV today applauded the Federal Communications Commission’s publication of a draft proposed rulemaking that would authorize television broadcasters to deploy on a voluntary basis the next generation, IP-based TV...
Follows successful testing by Pearl TV members’ broadcast TV stations NEW YORK, NY – (Marketwired – November 30, 2016) – Lotame, the leading independent data management platform and most trusted and comprehensive data exchange, today announced the availability of the...
“Living Document” Summarizes What Stations Need to Consider for Next-Gen TV Planning Washington, D.C., October 12, 2016 — Station groups representing nearly 400 U.S. TV broadcasters and a host of broadcasting equipment and service suppliers are releasing a...
Ridgefield Park, N.J., September 29, 2015 – On September 28, the Advanced Television Systems Committee (ATSC) approved the ATSC 3.0 physical layer Candidate Standard, which includes many cutting-edge technologies proposed by Samsung Electronics and ONE Media. After a...
